Validation

You Don't Have a Business Idea. You Have an Assumption.

You have been thinking about this idea for weeks. Maybe months. You have told a few friends. They said it sounds great. You have a name picked out, maybe even a domain.

But here is the uncomfortable truth: you do not have a validated business idea. You have an assumption dressed up as conviction. And the gap between those two things is where most founders lose their savings.

The confidence trap